Virginia Tech Pamplin College of Business Magazine Virginia Tech
Cover Stories
Photograph of 5 Pamplin professors who came from industry

Street cred

Pamplin teachers include veterans of Wall Street and Madison Avenue and seasoned executives from Fortune 500 manufacturing firms and community banks. Read their stories:

Mike Kender: “Helping Hokies head to Wall Street

Steve Skripak: “Bringing business practicality to the classroom

Donna Wertalik: “Creating marketing mavens

Wally Newton: “Teaching the good, bad, & ugly of business

Rick Parsons: “Insight into the hotel business

Photograph of Alan Abrahams with students from his class

Software designs to improve business

Six students from the Business Analysis Seminar in IT class, taught by Alan Abrahams, displayed their web-based software designs during “BIT Senior Project Showcase Day” last fall.


Research
  • Toy libraries

    Marketing professor Julie Ozanne focuses on the impact on children of parents’ support and use of toy libraries in a new study.

  • Molding perceptions: how to break bad news

    New research by management associate professor Terry Cobb examines “social accounts,” the responses that leaders give to bad news.

  • Customer service: frontline key to bottom line

    Muzaffer Uysal and Vincent Magnini, professors of hospitality and tourism management, have collaborated with former adjunct professor Francis Noe to write a new book, Tourist Customer Service Satisfaction: An Encounter Approach.

  • Study to assess visitor experience at state parks

    A $75,000 Virginia state grant will fund Vincent Magnini’s study to analyze visitor satisfaction in each of the 35 state parks over the next five years.


Alumni

Driving social change with business information technology

Adam Lilienthal became a project leader at GE after graduating, but leapt at the chance to volunteer with TechnoServe, a nonprofit that creates business solutions to poverty. He now works full-time for TechnoServe.

A new brand of teacher

Ryan Lee and Gina Xenakis found love at Virginia Tech and — thanks to a Pamplin class they took five years ago as undergraduates — work they love, in New York City, for nonprofit organizations.



Notables

Pamplin Advisory Council meets

The annual meeting of the Pamplin Advisory Council discussed student enrollments and employment success, study abroad, business partnerships, and college funding.

Sorensen co-chairs AACSB accreditation study group

Pamplin Dean Richard E. Sorensen has been appointed to serve as co-chair of the AACSB International Blue Ribbon Committee on Accreditation Quality.

Dominion gift to help students start careers

The college has received a $40,000 gift from the Dominion Foundation to help Pamplin students with their career search.

Planning the job search

Pamplin is expanding its resources for student placement and professional development by developing a new web application and hiring a staff member to increase employment opportunities for MBA students.

Look who’s talking

Recent speakers at Pamplin included Selena Rezvani, a writer for the Washington Post, Robert J. Samuelson, of Newsweek and the Washington Post Writers Group, Bruce C. Carver, vice president and CIO at Cummins, Daniel J. Connolly, associate dean for undergraduate programs at the University of Denver’s Daniels College of Business.

Finance junior Nathan Latka was a guest lecturer at Texas A&M last fall.

SAIC/EMBA Alliance

The Pamplin College of Business and Science Applications International Corporation (SAIC), a Fortune 500 scientific, engineering and technology applications company headquartered in McLean, Va., have formed an alliance to provide a tuition discount for the firm’s employees enrolling in the college’s executive MBA program.